The International Tennis Federation and Kosmos Tennis announced an agreement with LaLiga -according to the IFFHS the best football league in the world- to become an...
The largest global sports media property in Asian history, ONE Championship (ONE), has just announced that it will be an exclusive partner to Japanese martial arts...
ICC has announced a five-year global sponsorship partnership with Non-Alcoholic Beverage maker Coca-Cola. While Commenting on the partnership deal, Coca-Cola President T...
The international regulatory body of International Cricket ICC has announced a major commercial partnership deal with Coca-Cola in India. Cutting loose to Pepsi out of...
Technological advancements never stopped to amaze us, but this time such amazement is reserved for top ranking Tennis players. According to some of the Australia based...
One8 a sports wear brand under the ownership of Indian Cricket Team’s captain Virat Kohli in association with Puma will be now in the hand of Publicis Group...
The Brand endorser of Under Armour’s Golf line of shoes, Jordan Speith has unveiled the latest version of his signature Golf Shoe on Tuesday, a light weight...
How about getting customized running shoes which get its designs and cuts as per your running and exercising habits? Yeah, you have heard it right now there will be pair...
IMG Arena has launched a new partnership programme for sports betting operators and suppliers. The partnership alliance between IMG Arena and sports betting operators...
GOQii, an indigenous fitness technology brand launched the ‘Run GPS’ a smart band which comes with a GPS Tracker and an integrated “Marathon...
A good news for Indian football enthusiasts those who don’t want to miss any international football action as now they can catch live action of major Italian...