Getting fit and healthy doesn’t always involve tedious trips to the gym. Responding to rhythm is hardwired in our genes. Says Sanaa, the founder of Soul to Sole....
Polish Sportswear Company, 4F is all set to test the water in Indian market. Initially, they will try to gauge the market through online selling. Business Standard...
New Kabaddi Federation landed a deal with BookMyShow to be the official ticketing partner of Indo International Premier Kabaddi League. New agency, IANS broke this news...
NASCAR and Genius Sports announced a landmark engagement on Friday. The aim of the deal is to produce for advanced live gaming offering. Under the agreement, the global...
Beating the forecast, Adidas recorded a double digit growth on Friday. In China, emboldened by the star power of Lionel Messi and Kanye West, the sales have been...
According to a recent study, Manchester city was declared the most valuable club in premier league. Previously it was Manchester United. The study was conducted by...
USA Basketball is engaging in a multiyear partnership with Red Bull America. NBA published this news on 2nd may in their official website. According to the source, the...
German sports retailer, Puma has announced Sara Ali Khan as their brand ambassador. The deal will be validated for two years. The managing director of Puma India,...
The traditional ballot for tickets at Wimbledon is coming to an end. The All England Lawn Tennis Club has confirmed this today. The system of postal has been continued...
Nike has announced its commitment towards young athletes through different multi-year engagement yesterday in London. The London-based youth organization, London Youth...
International Business Corporation has built a cricket ground inside of its Silicon Valley campus. The American MNC is trying to encourage engineers and developers to...