On a trial run, Adidas has experienced a major sales boost on Instagram. Since March, Instagram introduced a new feature called ‘Checkout’. It lets the user shop for...
The governing body of international football is reported to be discussing VAR sponsorship opportunities with companies. The potential sponsorship deals can bring up to...
EPL giant Arsenal has signed a content partnership with National Agreement Partners. The agreement will be valid till 2021. The aim of the deal is to generate tourism...
In the last half-decade, the sport of football is marking its steadfast presence on the Indian turf which has always been rocked by Cricket. It is quite obvious that...
AXA, the current insurance partner of Liverpool has been declared as the insurance partner of the club. The deal will be in place for three years starting from this...
After consorting with popular HBO show ‘Games of Throne’, Adidas is launching Pokemon shoe. This new series consists of two models. These new sneakers will be out...
According to an announcement from XFL, Walt Disney Company and Fox will be broadcasting the league for its debut season. XFL is professional football league which is...
As the new MDFA Season 2019-2020 is all set to come, The Mumbai District Football Association (MDFA) has signed a new partnership deal with the Jalandhar based sports...
Polish Sportswear Company, 4F is all set to test the water in Indian market. Initially, they will try to gauge the market through online selling. Business Standard...
New Kabaddi Federation landed a deal with BookMyShow to be the official ticketing partner of Indo International Premier Kabaddi League. New agency, IANS broke this news...
NASCAR and Genius Sports announced a landmark engagement on Friday. The aim of the deal is to produce for advanced live gaming offering. Under the agreement, the global...