The incumbent government in its budgetary allocation has increased sports fund by ₹214.20 crore for the financial year 2019-2020. The Finance Minister Piyush Goyal...
My Team11 has collaborated with the Pro Volleyball League to be its official Fantasy sports partner for the starting season. Pro Volleyball League which is India’s...
The insurance company of semi-government bank of Punjab National bank, PNB Metlife announced the name of ace badminton player P.V Sindhu as its brand ambassador. After...
The International Tennis Federation (ITF) has announced Louis Vuitton as the official trophy partner of the revamped Davis Cup. As a part of the partnership deal, the...
Cricket South Africa and New Balance have announced the extension of the sportswear brand as the official Kit supplier to CSA for more five years. With the announcement...
The International Tennis Federation and Kosmos Tennis announced an agreement with LaLiga -according to the IFFHS the best football league in the world- to become an...
The largest global sports media property in Asian history, ONE Championship (ONE), has just announced that it will be an exclusive partner to Japanese martial arts...
ICC has announced a five-year global sponsorship partnership with Non-Alcoholic Beverage maker Coca-Cola. While Commenting on the partnership deal, Coca-Cola President T...
The international regulatory body of International Cricket ICC has announced a major commercial partnership deal with Coca-Cola in India. Cutting loose to Pepsi out of...
Technological advancements never stopped to amaze us, but this time such amazement is reserved for top ranking Tennis players. According to some of the Australia based...
One8 a sports wear brand under the ownership of Indian Cricket Team’s captain Virat Kohli in association with Puma will be now in the hand of Publicis Group...