Oakley, an Italian Lifestyle brand announced a partnership with Indian super model and actor Milind Soman. Following the deal, now Ironman winner, Milind Soman will join...
Joining the Sponsorship bandwagon of Pro Kabaddi league, Balkrishna Industries Ltd. (BKT) – global leaders in the Off-Highway Tire market today announced its first...
Canada’s biggest domestic and international airline, Air Canada is bringing its global ‘Fly the Flag’ initiative to Mumbai. In this latest iteration,...
The chief Minister of Nagaland Neiphiu RIO said on Saturday that his government will come up with a sports policy under which several sporting disciplines suiting to...
HEINEKEN and Formula E have reached an agreement for Heineken® to become an official partner of the ABB FIA Formula E Championship. The five year partnership will begin...
Indian Star cricket Hardik Pandya has added one more brand to his ever rising list of brands endorsement and sponsorship portfolio. Hardik Pandya who is known for his...
Marking one more effort in transforming Indian sports facility to a world class one, Great Sports Infra has transformed a football field located at Khar Village in...
As the NBA China embarks, a new deal took place between The Chinese basketball games and personal finance firm, X Financial. As per the deal, X Financial will become an...
Major League Baseball has inked a multi-platform brand and content partnership with Google, including Google Assistant posing as the presenting sponsor of the 2018...
Italian auto major company Fiat has extended their partnership with the French Football League by one more season this year. Brandishing its Tipo model under its 2017-18...
ESPN will launch espnW, its dedicated women’s brand, this Sunday, October 14, in Mexico as espn Mexico. espnW Mexico — the first sports brand serving women who...