Perch, an MIT-developed technology that is helping a growing number of professional and collegiate athletic programs improve overall performance in the weight room and...
Islam is the second-largest religion practiced across the globe. There are 1.61 billion people who are Muslim and follow the religion of Islam. Let’s know the talented...
The world enjoyed when one of the best cricketer in history of cricket, Sachin Tendulkar, became Master Blaster for his astonishing sixers. The world also witnessed...
DFL Deutsche Fußball Liga wins DreamlandXR award in the category Live Action at CES 2020 in Las Vegas The award underlines the Bundesliga’s forward-looking approach...
PUMA has signed a five-year official endorsement deal with Los Angeles Lakers PF Kyle Kuzma. Kuzma will join fellow NBA players RJ Barrett, Marvin Bagley III and...
Bianca Andreescu, who beat Serena Williams in the US Open final to become Canada’s first Grand Slam singles champion, was honoured with a rally in her hometown on...
As the most active sports time of the year approaches, Gatorade is looking to solidify its market share. Jeff Kearney, Gatorade’s global head of sports marketing,...
NBA teams now all have sponsor patches on their jerseys, and so far It has been huge success. While this is something soccer teams around the world have been doing for...
Japan’s e-commerce giant, Rakuten and Golden State Warriors are considering extending their partnership. Two years ago, Rakuten paid 60 million dollars to Warriors to...
Canadian rapper, Drake is trying his hands in sports media business with some assistance from LeBron James, the NBA legend. James a household name in American Basketball...
Fanatics, the sports merchandise company will dictate the online and on-site retail operation for ten year at Golden State Warriors. The financial details of the deal...