Bollywood actor Akshay Kumar is the latest celebrity in B-town to consort with a fitness tech startup. The 51 years old actor has joined as a partner and strategic...
JBL announced the launch of Endurance PEAK and Endurance RUNBT wireless sports headphones in India. The two headphones join the existing JBL Endurance-lineup-Run, Jump...
Arsenal is giving a tough fight to their EPL rivals in terms of using avant-garde technology. British newspaper, The Sun reported this yesterday. Arsenal Boss, Unai...
S.L Benfica, Portugal’s most popular club is now accepting cryptocurrency. This was made possible after their partnership with UTRUST, an online payment platform. S.L...
ESNP declared on Wednesday the introduction of EXP, a new esports event series. Apex Legends Publisher, Electronic Arts is paired up with ESPN in this venture. Together,...
Veteran football coach, Arsene Wenger is investing in an Israeli sports tech startup PlayerMaker. The company announced the news on Friday. Not just financial...
Adidas family supports sports entrepreneurship and investment platform called leAD sports. LeAD Sports is looking for a partner in India to jointly invest in its series...
The governing body of international football is reported to be discussing VAR sponsorship opportunities with companies. The potential sponsorship deals can bring up to...
The advent of technology in the world of Sports has brought new transcending possibilities across the sector. In the last few decades, Technology has played a pivotal...