As the Pro Kabaddi league is going to enter into its sixth edition that is scheduled to start from 7th of October. Haryana Steelers, one of the Pro Kabaddi League’s chief franchisees has announced their partnership with the Radio City 91.9 FM as their official radio partner.
Marking as the second financial announcement by the JSW-owned PKL team Haryana Steelers following the team announcing Indian Glass ware Brand Borosil as their Principal Partner.
The deal was announced for the public on the social media handles.
हमें ये बताते हुए बेहद खुशी हो रही है कि रेडियो सिटी बतौर रेडियो पार्टनर हमारे साथ सीजन 6⃣ के लिए जुड़ रहे हैं। 👏🏼
We're glad to announce @radiocityindia as our radio partner for season 6⃣ of @ProKabaddi. 👏🏼#ShaanSeSteelers pic.twitter.com/7edLS1HPiw
— Haryana Steelers (@HaryanaSteelers) October 4, 2018
As the boom-boom sports event is going to start within a couple of days, the Steelers have already tied up some of the lucrative business dealings under their cap.
Borosil and Chinese smartphone brand Xiaomi are amongst the two major sponsors of the team including others like Alcis Performance Wear (Kit partner), Dhaba Bollywood (Hospitality Partner), Tulip Hospitals (Medical Partner) are among other brands in the sponsorship roster of the Haryana-based PKL franchisee.
It was just last week at the stage when Alcis Sportswear was announced as their sports gear partner, Steelers have also announced India’s Yogeshwar Dutt as its brand ambassador in order to increase fan engagement and commercial strength.
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