Sports shoe brand, ASICS has announced yesterday that Sakshi Malik will be their brand athlete.

Sakshi Malik is represented by JSW Sports. She won silver at the United World wrestling ranking series in the 65kg weight category recently in March. She is one of the promising athletes who India can root for in the Tokyo Olympics 2022.

Sakshi Malik said about her tie-up with ASICS, “As a wrestler, you need to be cautious always about your grip on the mat to perform your maneuvers against your opponents. I am extremely happy to represent ASICS in India. Being an ASICS athlete gives me the pleasure of working with a brand that I have been a part of since my early years. The brand has always catered to the dynamics aspects of the sport and gives me great pleasure to associate with them in pursuit of my Olympic dream.”

The managing director of ASICS India, Rajat Khurana said, “This is another integral step in supporting one of the best wrestlers our country currently has, and we are extremely delighted to get on board India’s first woman wrestler to secure a podium finish at the Olympics as an ASICS athlete. We recently forayed into wrestling in India with Bajrang Punia, the association with Sakshi reaffirms our commitment to the sports.”

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Aspiring journalist working for sportzbusiness.com and exploring the juncture of sports, business and technology. Interested in sports economy and logistics of sports policy-making.

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